VOLUMIZE

Fine hair tends to go flat easily, especially if weighed down by products that are too rich. Volumize is the Wella System Professional line designed specifically for those looking for more body, starting from the wash.

In this collection, you will find the Volumize shampoo. Apply it to wet hair, focusing on the scalp, massage with your fingertips, and rinse thoroughly so as not to leave any residue on the roots. If you use conditioner, limit it to the lengths and ends. When drying, lift the strands at the root with a round brush or dry upside down to promote volume. To understand how to choose the right cleanser for fine hair, read our guide to choosing shampoo.